The New 50

The NFL never misses anything when it comes to marketing their brand. They know how to maximize the dollar. Great care is taken to protect "The Shield".

The 50th edition of the Super Bowl will be known as Super Bowl 50 when it's played in February 2016. The league decided to deviate from the traditional Roman numerals because the "L" would stand by itself. The marketing gurus felt that "50" would be the best selection.

I totally agree with them. It was a wise decision. It will be great for marketing. I have no doubt that they gave it a lot of thought.